Tag: smallholders

Seven ways in which data can empower field officers

Call me old fashioned, but I firmly believe that the best way to support small farmers is through field officers. These staff are the crucial link between an agribusiness and rural farmers and the relationship that they build is critical for successful contract farming models. Half-hearted attempts to provide support, with field officers too thinly …

Lean data: Big benefits for smallholder supply chains

Our Smallholdr customised mobile app and web-based dashboards empower our clients to better manage their smallholder supply chains and deliver ‘lean data’. Lean data, a concept developed by Acumen, puts the voice of the customer at the heart of impact measurement; it is the collection of high quality impact data to demonstrate social change with …

Smallholdr’s mobile app for GNA’s Private Extension Agents (PEAs): supporting real time data collection at lead farmer level

Seed multiplication by smallholder farmers is the core business model of Good Nature Agro (GNA), a Zambian seed company based in Chipata near the western border of the country. It therefore follows that provision of hands-on extension is a vital part of the company’s business; multiplying certified seed requires a very specific set of farming …

Spreadsheets are where data go to die

Conducting a farmer registration survey in Malawi

The data problem and opportunity 570 million smallholder farms, using less than two hectares of land, account for roughly 12% of the world’s agricultural land (World Development, 2016). These farms supply around 30% of our global food commodities, but are hard to reach and often with little formal organisation. It is a challenge for larger …


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