Creating a fertile future for farmers and agribusinesses

Smallholdr is a mobile information platform for smallholder farmer training and management

Smallholder data management for agribusiness

Smallholdr is a new, better way to capture information about smallholders and their farming practices using our tablet-based app and cloud-based reporting platform.


Unlocks the potential of trading with smallholders


Unlocks smallholders’ trading potential


Unlocks the data required to make informed interventions

Commercial & Development Benefits

Smallholdr delivers extensive benefits to commercial and development organisations, as well as smallholder farmers

Commercial Benefits

Smallholdr improves commercial performance by reducing costs and enabling better decision-making and planning.

It helps agribusinesses to engage profitably with smallholder farmers, and NGOs to deliver cost effective agronomic support.

Development Benefits

Smallholdr increases opportunities for farmers to improve yields and incomes and to gain more secure access to markets.

It can provide smallholders with credit histories for the first time, and allow them to access finance for their businesses

Find out more about the full technical features of Smallholdr:


How it works

Smallholdr is providing:

  • targeted marketing to input retailers
  • higher yields and credit history to smallholder farmers

  • data driven production planning to off-takers and commercial farms
  • traceability to food retailers & consumers
  • better data to improve interventions provided by government organisations and NGOs

Who should use Smallholdr?

Businesses selling to smallholders

Smallholdr enables retailers to capture consumer data cost-effectively, build a history of buying behaviour by linking to point of sale records, and use targeted campaigns to market products. Powerful real-time reporting tools enable better-informed decisions.

Businesses buying from smallholders

Smallholdr provides the ability to capture information on smallholder suppliers, communicate with them and organise procurement of crops cost effectively.

NGOs / businesses using extension services

Smallholdr transforms extension by using smallholder information to tailor agronomic advice to individual farmer needs. Managers can use Smallholdr's sophisticated modules for managing extension teams and designing surveys.

Development programmes

Smallholdr is significantly better than standard electronic survey tools since information on individuals can be updated and tracked, saving time and resources over the ‘spreadsheet approach’

Make better decisions based on better data

With Smallholdr we help organisations and farmers to gain the knowledge to better manage their land to ensure healthy crop production and diversification.


Unlock the potential of trading with smallholders. Unlock smallholders’ trading potential



Exeter Science Park, Babbage Way, Exeter, EX5 2FN


+44 (0) 7790722062